3 stories that illustrate how smart ideas, raised awareness, and citizen/state partnership have led to drastic improvements in these 3 cities water usage.


Why Melbourne needed to catch and store

Something strange and remarkable has happened in Melbourne. Five years ago, the city of over 4 million inhabitants nearly ran out of water. Now it is regarded among the most innovative, water-smart cities in the world.


How Spain’s Zaragoza learned to use less

Facing severe crop failure and forest fires, pioneering citizens transformed habits in a decade and reduced water use by 27%.


How dammed Denver turned to ridiculing waste

Denver drained rivers until its Two Forks dam was vetoed; then a PR campaign diverted the city’s attention to conservation.



Part of our special focus for World Water Week.

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