Through their SunnyMoney social enterprise, SolarAid have created a sustainable approach to improving the lives of millions of people.
SolarAid’s goal is to eradicate the kerosene lamp from Africa by 2020!
SunnyMoney is the largest seller and distributor of high quality solar lights in Africa, where over 600 million people don’t have access to electricity. Replacing kerosene or paraffin with portable, affordable solar lights saves money, enables more study time, improves health, makes a home safer and saves the environment from harmful black carbon.
SunnyMoney is a sustainable social enterprise. They work through a combination of:
- School Campaigns are the catalyst, getting the market started by offering affordable study lights at a promotional price.
- Agents and Shops with dealers/distributors in key regions develop market further by selling and distributing the full range of affordable solar lights and products.
- Driving Demand via new products, promotions, advertising, media campaigns, brand building and customer care build demand for off-grid lighting.
Find out more on http://www.sunnymoney.org/
Or read the SolarAid 2014 Impact Report to find out exactly how successful they are.
